February 15, 2012
Just like every year, Supreme has plastered the streets of NYC's Soho neighborhood with posters to generate hype for their upcoming spring collection. For their Spring/Summer 2012 line, Supreme has decided to reuse one of their favorite celebrities- Kate Moss. As with all of their previous campaigns we can assume the image is shot by Terry Richardson, and features the supermodel in a leopard print jacket smoking a cigarette.
Last year, I was extremely excited about the pastes which featured superstar and NYC native Lady Gaga. But this year, I must say, I am a bit underwhelmed since Supreme has done several t-shirts with Ms. Moss in the past. Regardless of my personal opinion, if this poster does turn into a t-shirt (which it often does) it will surely be an instant sell out.
Check out solifestyle's photography of the Supreme x Kate Moss S/S 2012 posters below.